The Education Equity Campaign, a pro-test coalition which launched in February to counter the mayor’s plan, hired top firms Tusk Strategies, Bolton St. Johns and Patrick B. Jenkins & Associates to the tune of $80,000 total in May and June, according to the recent bimonthly filings with the state’s ethics watchdog. Those contracts cost them $65,000, according to filings from the previous March and April period.
The campaign also dropped $395,000 in April and March on a media campaign that went through Tusk and included $50,000 for video production, $300,000 for digital advocacy, $30,000 for media advocacy and a $15,000 retainer payment to Bully Pulpit Interactive, a communications agency for brands, causes and candidates.
“The National Action Network, as a Civil Rights organization, cannot allow nor support ‘elitism,'” the remarks state. “As for the opposition’s position for ‘keeping the test as is and fix all middle schools,’ NAN asks why hasn’t this been done before??! And doing so would take too long. Eliminate the test and fix all the middle schools in the process.”